My Work
A selection of projects across social, creator partnerships, digital campaigns, and brand storytelling, bringing ideas to life from planning through to execution.
Diamant
Managed and coordinated the lifestyle campaign shoot for Diamant’s new bag range, overseeing both photo and video production from planning through to delivery. Worked across shoot logistics, creative direction, timelines, and team coordination to bring the campaign to life in a way that felt elevated, on-brand, and visually engaging.
Coopah
Managing creator and influencer partnerships from sourcing right through to campaign delivery, with a focus on finding talent that felt like a natural fit for the brand and community. From creator comms and contracts to content briefing, approvals, timelines, and reporting, I helped keep campaigns feeling organised, collaborative, and creatively aligned — while working closely with paid social teams to make sure everything performed as strongly as it looked.
Ritual Yoga and Pilates
Leading digital marketing activity across a growing chain of yoga and pilates studios, working across social, email, website, and creator partnerships to build a thoughtful and connected online presence. From campaign planning and content coordination to improving leads, website traffic, and conversions, I helped create a joined-up brand experience across every touchpoint.
Alongside the creative side, I also supported the operational management of marketing across the studios — building workflow systems, refining processes, and creating structure that helped campaigns, content, and communication run more smoothly day-to-day.
NNormal
Supporting the day-to-day management of NNormal’s digital output across social media and blog content, helping keep everything organised, aligned, and running smoothly behind the scenes. Alongside project coordination, I worked across client services, paid social, and athlete partnerships, managing timelines, communication, approvals, and the moving parts that bring campaigns to life.
I also helped build and refine internal workflow systems and processes, creating more structure across the account and improving the operational side of campaign delivery day-to-day.